Food has always been at the heart of every Indian festival, and for me, snacking has been more than just eating—it’s about reliving memories, celebrating togetherness, and embracing tradition. Every festival in India brings with it a unique selection of sweets and savouries that hold deep cultural significance. As the founder of Omkar Snacks, my love for traditional Indian flavours is deeply rooted in these festive celebrations. Let me take you on a journey through the incredible world of Indian festival snacks and how they add flavour to our most cherished moments.
Diwali – The Festival of Lights and Indulgence
Diwali is my favourite time of the year—not just because of the lights and joy, but because of the irresistible festive treats that fill our homes. Growing up, I remember the kitchen coming alive with the aroma of deep-fried delights, lovingly prepared by my mother and grandmother. Traditional Diwali snacks include:
Chakli – A crunchy, spiral-shaped snack made with rice flour and spices, perfect for munching during card games and get-togethers.These snacks aren’t just food; they’re memories of togetherness, childhood excitement, and the warmth of family traditions.
Holi – A Riot of Colours and Flavours
Holi is all about fun, laughter, and, of course, delicious food. The festival is incomplete without:
- Gujiya – A deep-fried pastry filled with khoya and dry fruits, a personal favourite that I associate with childhood Holi celebrations.
- Dahi Bhalla – Soft lentil dumplings served with chilled yogurt and chutneys, a refreshing balance to the festival’s high-energy chaos.
- Thandai – A cooling, spiced milk drink that embodies the spirit of Holi.
For me, Holi snacks have always been about indulgence and community—something Omkar Snacks strives to bring to every household.
Eid – A Feast of Sweet and Savoury Delights
Eid celebrations bring an unparalleled feast, filled with rich, aromatic treats such as:
- Seviyan (Sheer Khurma) – A delicious vermicelli pudding cooked with milk and dry fruits, a staple in every Eid household.
- Kebabs – Whether vegetarian or meat-based, kebabs are an essential part of Eid gatherings.
- Phirni – A creamy rice pudding flavoured with cardamom and saffron, served chilled for a perfect festive treat.
The essence of Eid lies in hospitality, and these dishes make every celebration richer and more meaningful.
Navratri – Fasting and Feasting with Special Snacks
Navratri is a unique festival where fasting takes centre stage, but that doesn’t mean food is any less important. During this time, we turn to special snacks that adhere to fasting guidelines:
- Sabudana Vada – Crispy and flavourful sago fritters, a staple during Navratri.
- Makhana Roasted with Spices – A light yet nutritious snack, perfect for those observing fasts.
- Kuttu Ka Dosa – A buckwheat flour dosa, providing a satisfying meal while maintaining fasting restrictions.
Having grown up observing these traditions, I wanted to ensure that Omkar Snacks offers fasting-friendly options that retain authenticity and taste.
Pongal & Makar Sankranti – Harvest Celebrations with Festive Snacks
These festivals mark the harvest season, and the snacks prepared during this time reflect the bounty of nature:
- Murukku – A South Indian favourite, this crunchy, twisted snack made with rice flour and urad dal is a personal favourite.
- Tilgul Ladoo – Sesame and jaggery-based sweets exchanged with loved ones as a symbol of goodwill.
- Puran Poli – A sweet flatbread stuffed with jaggery and lentils, representing the warmth of festive gatherings.
These harvest festival treats remind me of home, family bonding, and the comforting joy of traditional food.
Bringing Festive Flavours to Every Home with Omkar Snacks
Festivals are about joy, togetherness, and reliving childhood memories. That’s exactly what I wanted to capture with Omkar Snacks—authentic Indian flavours that transport you back to your favourite celebrations. Our snacks are:
✅ Authentic and Traditional – Rooted in age-old recipes, ensuring every bite is a taste of nostalgia.
✅ Premium Quality – Packed in 3-layered foil packaging with a super ziplock to preserve freshness.
✅ Healthier Choices – 50% less oil than market alternatives, without compromising taste.
✅ No Preservatives – Made with natural ingredients, just like homemade festival treats.
Celebrate Every Day with a Bite of Tradition
Indian festivals are a sensory delight, and the snacks we associate with them carry deep emotional and cultural significance. At Omkar Snacks, I aim to make these festive flavours accessible year-round, so you can relive the joy of celebrations with every bite.
✨ Explore the best of Indian snacks at Omkar Snacks and add an authentic touch to your festivities!
✨ Follow @omkarsnacks on Instagram for exclusive updates, behind-the-scenes stories, and festive snacking inspirations!
Because festivals come and go, but the joy of snacking lasts forever. Let’s celebrate, one crunchy bite at a time!
